There are plenty of companies that can hire you a game for the day. There are far fewer who've spent three decades perfecting the craft, designed the games themselves, and can handle every last detail from concept to installation. That's the difference with Unique Ideas.
Three decades of getting stands, launches and activations right
We don't resell someone else's kit, we create it
The game you can't play anywhere else
Wherever your event is, we can get there
Your attraction, dressed head to toe in your brand
Proven at the highest level
No juggling multiple suppliers
One call, everything handled
If you're weighing up your options for your next exhibition stand, corporate event or brand activation, here's a closer look at what sits behind each of those points, and why it matters.
We've been doing this since before "experiential marketing" was even a phrase people used. That's over 30 years of working in exhibition halls, corporate away days, product launches and retail promotions across the UK and Europe. We've seen trends come and go, learned what actually draws a crowd versus what just looks good in a pitch deck, and built relationships with some of the world's biggest brands along the way, including Google, Bosch, Ford, HSBC and Dyson.
That kind of track record isn't something you can buy or fake. It means that when you work with us, you're working with a team that's already solved most of the problems your event might throw up, long before they happen.
Most attraction hire companies are middlemen, sourcing equipment from third parties and passing it on. We're not. Every game in our range is designed and manufactured in-house, which means we control the quality from the first sketch to the finished product, and we can adapt or build bespoke attractions around your brand, rather than fitting your brand around whatever's available.
Cyclone™ is ours, and ours alone. As the exclusive trademark owner, we're the only people who can supply it, so you won't find it anywhere else, at any price. Dubbed "the game you can't play at home," it's earned a reputation as one of the most consistently popular attractions on the exhibition and events circuit, drawing crowds across every age group and industry we've worked in.
Wherever your event is taking place, we can bring the attraction to you. Our delivery network covers the whole of the UK and Europe, so location isn't a limiting factor when you're planning your stand or activation.
A game is only half the job. How it looks matters just as much as how it plays. Because branding and production happen in-house, we can take your attraction from a blank canvas to something that looks and feels entirely bespoke to your business. There's no need to brief a separate branding agency or manage a second supplier; it's all handled by the same team that built the game.
We've worked alongside Google, Bosch, Ford, HSBC, Dyson and a long list of other household names, learning from some of the sharpest marketing and events teams in the business along the way. That experience shapes everything we do, not just the games themselves, but how we help you strategise, plan footfall, and capture the data that proves an event's success.
We don't just deliver a game and leave you to it. Our service includes full installation, trained staff to represent your brand on the day, and all the logistics in between, so your team can focus on the event itself rather than the operational headaches around it.
From the initial idea through to strategy, branding, manufacturing, delivery, staffing and de-rig, we handle it all ourselves. That means one point of contact, one team accountable for the result, and none of the coordination headaches that come from juggling multiple suppliers.
We are not blind to the fact that there are alternatives on the market, so why should you choose Unique Ideas?
If you are searching for a relationship as opposed to just simply a transaction, that is exactly what you will experience with us. We hold a true passion for creating the best stand possible for all our customers and will work with you to achieve this. Let us help to plan, innovate and collaborate with your stand designers to leave no doubt about you standing out in an exhibition. Alternatively, we can walk you through how to operate the cyclones and leave you to showcase the exciting new feature.
Did you know?
🚨As well as manufacturng all of our marketing tools, we brand, deliver and stratgise alongside you, making sure you get the most from our services at your next event. So how can our products be utilised best?
✅ Immersion ✅
Tell us about the environment, the intention and the desired outcome. We’ll come up with the best gaming formula that’s in keeping with your campaign.
✅Brand ✅
We all know how important that is. Everything starts as a blank canvas. This is where we can really bring your attraction to life and make it look and feel, truly bespoke.
✅Strategy✅
If you’re going to do it, you may as well do it right! Creating memorable experiences, driving footfall, ensuring a successful event, healthy data capture. The list goes on. We’ve worked alongside some of the biggest brands and agencies and learned from the best, how to truly strategise, campaign and market, not just our fun features, but the entire event.
✅Delivery and Staff✅
This one’s nice and easy - we deliver throughout the UK and EU and can supply staff to represent your brand, look after any equipment and make sure the events a success. If you want any more information about who we are, what we do, but more importantly, how we could potentially help you - get in touch!
We bring you our 30 years of experience in the event industry. We'll work alongside you from start to finish on choosing a product, strategy, branding, staff and everything in between. Let us absorb some of the stress when planning an event.
If you'd like to know more about how we could help with your next exhibition stand, corporate event, staff incentive or product launch, get in touch. We're always happy to talk through the options.
If you have an enquiry regarding any of the services detailed on this website, please don't hesitate to contact us using the form below, and a qualified adviser will be in touch. Or alternatively call us on; 01902 896 777 or 07889 033 339